BRAND STORY + BRAND DESIGN
It starts with
We believe the heart and soul of a successful brand is a compelling story. Our team will help you discover your most motivating story and bring it to life in fresh, unexpected ways.
When French sporting goods retailer Decathlon wanted to open their first USA superstore, we created a full surround brand launch campaign to engage prospects and drive sales -- brand storytelling, social, advertising, community events, and more.
YOU MIGHT RECOGNIZE SOME OF OUR CLIENTS
We all know and love the Energizer Bunny.
He’s one of the most recognizable brand icons in the world, but his role on packaging was as an extra – never the star. It was finally time The Energizer Bunny take center stage. And that’s exactly what he’s done.
Finding an edge in a crowded category.
Layla Sleep, an early entrant in the DTC mattress category, was getting lost in the competitive clutter. We helped Layla discover a distinctive, new story -- and, importantly, bring that to life in an e-commerce website optimized for 21st Century marketing.
Our strategy team dug deep into the Kingsford story and brand DNA – the magnetic force that unites people and feeds real human connections.
Then our design team went to work exploring ways to modernize the brand, bringing the visceral experience of a Kingsford BBQ to life, while staying grounded in Kingsford’s authentic all-American roots.
Brand Engagement Is An Ever Evolving Landscape.
You got to love this business! The way brands engage with customers is constantly morphing, shifting, expanding. Packaging is advertising. Advertising is content. Content are experiences. Experiences are digital. That’s why at DDW we’ve assembled a highly skilled team of thinkers, storytellers, designers, technologists, writers, producers, event planners (and more) to help solve our client’s […]